SC Launch! funding PromoPipeline Print E-mail
Monday, 06 August 2007

By SCBIZ Staff

GREENVILLE -- SC Launch!, an SCRA collaboration, says it will present a $125,000 check to PromoPipeline at a ceremony this afternoon in Greenville. PromoPipeline has developed a search engine to help resellers locate promotions to improve communications between vendors, distributors and resellers.

SCRA, a public, non-stock research and development company with offices in Charleston and Columbia, collaborates with industry, government and research universities such as Clemson, the University of South Carolina and the Medical University of South Carolina to develop technologies.

SC Launch! assists entrepreneurial start up companies with up-front counseling, seed-funding, and access to a powerful resource network.

PromoPipeline, headquartered in Greenville, was founded in 2005. The company provides a search engine platform that enables resellers to efficiently locate promotions, thereby improving communications between vendors, distributors and resellers. It also provides the tools that vendors need to increase promotion effectiveness and helps streamline internal promotion management and workflow.

“Although the investment from SC Launch! is why we initially began a dialogue with their team, that ended up being only a fraction of the benefit,” said Colin Martin, PromoPipeline CEO. “The whole process has been immeasurably helpful to enable us to get to the next level, be prepared for the growth of our business and be well-positioned for future funding opportunities.

“Through the SC Launch! Resource Network, we have engaged the Spiro Institute at Clemson University," Martin added. "Their MBA students and staff are researching new markets for our product. Working with the Spiro Institute has saved us resources and time that we’ve been able to redirect to grow our business.”

 
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